Track permission form

We needed to have and send a permission form to the company who owns the legal rights to the track we wanted to use. we need them to sign it to show that we understand that we cannot benefit or make any profit from making a video using their track.

Location permission Email

The email we sent about locations that we wanted to use was necessary because we need permission to film certain places with people knowing that it is ok for us to do so. Also we need permission to film some buildings on site from perhaps the company or council of that area. This email basically shows that we have got permission from the council of the area we want to film in and have got permission to shoot all of buildings, locations and people that are seen whilst filming are not allowed to complain about them being involved because we had permission of filming in that area.

Talent release form

The talent resource form is needed because if there is someone that we are filming that is not in our group they need to sign a form to give us permission to be filming them. We need to give this out to the people we want to have in our video so they are sure that it is fine for them to be in a video that we upload onto youtube. 

Location shots

For our location we are going to try and use three dominant locations but shoot at different parts around them. These were going to be at Southbank, in PDH at school and the school recording studio.

We thought these would be good considering the genre that we are doing because Southbank is quite a busy location but is clear that it is part of a big part of the city making it popular for people but also it is well recognised. Also we intended on filming here when it was beginning to get dark so that you had the effect of the lights to make it look better and seem more effective.

For PDH we were only going to film shots of the girl singing. This was because her part is quite slow and soft and we are able to play around with the lighting in there to create an effect and because it is a drama room we could get or use a stage that is in there. WE were going to use a spotlight on her whilst she was on stage to add the effect she is performing but also to help set the mood for the part that she is singing in.

We also wanted to try and use the recording studio at school because it looks quite professional and serious which would be a good approach to use for our music video because it looks more realistic which is a positive impact/effect to have. Also this was going to have a black and white effect for this bit so that it seems that this part was done in the making of the video so it has the  effect this was previously done in  the build up to the actual music video.                      

         

Storyboard

Animatic

Having the storyboards is important for when we actually film our videos because if we follow them well and successfully enough to as we planned out then we have a good basic structure to follow. This would also make it easier for when we are filming because we know fully and clearly what we are doing so the whole filming process should be a lot easier. Since when we first planned it out the only real difference form what we thought of was adding in the shots in the recording studio. This was a good idea to add into our storyboards because it adds variety of a different location that we can use to make our video seem more interesting and be more varied. This is important because the variety of locations should help to avoid viewer fatigue. 

Song details

The song that we have chosen to do is:
Wrtech 32 ft. Delilah -Don't be afraid


We decided to use this song because it is apparent that it is from the hip hop genre. Also the song is three and a half minutes long which was in the time that we needed to have a song of a certain length and this song is of that needed length. Also we are able to plan out and sync the song well because of the people who are singing in this song which also helped us decide upon choosing this song. Another important reason that we chose this song was because there hasn't yet been a video released so we are able to completely decide upon our own look of what we think the video should be like without being influenced by a music video already released for the song.

Lyric annotation

The lyric annotation is useful because we was able to plan out basically what we would have like to do on each verse in each location. It helps because it is like a step-by-step plan in the way that it says what happens in each section of the song in a small amount of detail, which is still good enough though to gain an understanding of what needs to be done in each verse. Also it's useful to use because we know what is supposed to happen in those places so that when we are filming we can elaborate on the foundations of those ideas to improve them when we are filming, but still keeping and using them as a basic guideline to follow. The lyrics are good because they were quite creative in some ways and enabled us to think of a lot of different ideas from them, which was useful because this means that we could be quite creative with ideas to try and make it as interesting as possible. Lyric annotation is basically the main plan for what we want to do when we get the filming done; it shows what we want to try and do for each line of the song, but we have more than one idea for each line incase we aren't able do one of our ideas.

Concepts

The main idea of our music video does not follow a basic narrative at all it is more a complication of shots from a variety of locations to try to add variety to and make our music video more interesting. We used 3 main locations Southbank, PDH and the recording studio. We intended on using Southbank and PDH as the 2 main locations for filming the 2 artists. This is not of importance to a storyline but more because the locations are relevant to the genre of the song and the tone that it is a for each location We wanted to use PDH for the female singer because we would be able to set up or use a stage because her parts are slow and soft so it would suit the part making it seem like she is staged and performing. For the male artist we decided on Southbank because it looks quite well suited with the hip hop genre because of the long road and all the building making it look quite busy and it fits the genre well. Also the skate park is going to be good to use because the people skating in the background add something different to our video and hopefully make it more interesting. When we was going to use the recording studio the idea was to add the black and white effect when editing those shots to give the impression that this was part of the making of the video and was a past event. We thought this would be quite effective because it gives the impression that the viewer is seeing the making of the video and again makes it more interesting because it adds diversity to our video because we use contrasting locations and try to make it obvious that we are using different time periods as well.

For the album ideas it was dominantly focused on deciding a name that suited the genre well for an artist, but also getting the album cover to have a good title but also stand out slightly because of the front cover ideas, colour scheme, images..., to make it seem effective but also so that it suited the genre well. We need to ensure though that it has a clear image of the artist on the front cover so that it follows conventions of our genre, and clearly shows who the artist is. Also the font size was discussed as to what should be larger the artist name or the album title; we decided that the artists name should come across bigger to again make it clear and apparent to an audience who the artist is. 

Evaluation

Image annotation

For the image above we are unsure whether or not this person is a hip hop artist however they are wearing the clothing that is usually associated with people that are from this genre. Also They have a chain, hat and a big watch that looks quite expensive which is also expected to be seen in this genre by the artists, which is then a good example to use and perhaps try to follow when making our music which will be useful because we can see see basic and obvious conventions of people from this genre.

For the female artists of this genre they usually end up being dressed in nice clothing usually and they tend to do the nicer, softer parts of the song. Also they do not usually have as many props as the male artists in this genre, such as, chains or a watch which is important to remember when making our video to show the female artist correctly.

The last photo is of the hip hop artist Jay-Z. In this photo he is wearing all the conventions that are necessary to make it clear what genre he is representing. The glasses and chain are a statement to show that they are representing this genre well but also they wearing easy clothing and accessories to follow to successfully this genre well.

Assessment 10/10/11 MCU

Please see your assessment sheet.
Please upload your assessment sheet here.

Tecnical tutorials part 2

We have recently used photoshop to practice editing an image to develop our skills and understanding while using photoshop. We took several photos however and had to decide which we though was the best out of them all to use for our practice CD cover.

We used several different aspects of photoshop to edit our image to try to make it look as good as possible. First however we needed to insert the image in to photoshop by uploading an image from the camera onto the macs the editing it into photoshop. We also had to edit the size of the image by pressing CMD+T and then holding shift when adapting the size to keep the same proportions of the image. Also we added the shadow effect on the images of us on our front cover to also make it look more effective but also it may give it a slightly menacing look because the shadows make it seem darker.

After inserting the image we then used the magnetic lasoo tool to edit around the images and remove the background so we was then able to edit and add in our own background. When we added in our own background we needed to select the effect that looked like a big paint can and select the cololur we wanted and just click onto the page to insert it. However, Jordan used the gradient effect which makes the colour start off lighter in one place and as it fills across the page begin to thicken out and get darker. This is a good effect because it adds a variety of the colour but also makes it look more interesting because it looks different and better than having just one big solid colour on the page.

When we did the text it was quite straightforward because all we had to do was click on the text icon (which was just a big 'T') draw out a text box and choose our font style, size and colour. We tried to choose a font that was quite similar to our genre so we chose quite a messy font for the front and back cover because this also helps to define what genre we are doing. Another thing that we did on the text was adding the smudge effect which again made it look quite messy and link with our chosen genre better because it looks very effective but also looks as if it was recently written and has been painted or sprayed on.

Technical Tutorials

For the jing video that I made the main focus I chose for it was about how to cut and edit clips in the timeline. I also learnt how to use jing successfully and how to upload a video by using screencast to upload a video made on  jing video and then putting it on my blog.

When we did the whole group activity I learnt about using the green screen as well; how you need to have the camera positioned in relation to the screen but then also how to edit the screen in final cut to use an image on the back of the screen. I learnt that it is important the whole of the green screen is the only thing in the background of the shot so that when you have your image on it it looks good as there is no random background in the shot. Also how the positioning of the camera is vital because when doing the whole group activity we used three cameras at once so it was important they were all positioned correctly so that the camera got everything we needed in the shot.

For one of the cameras someone used the fig-rig which was quite effective  because it allowed the camera to move around, but it was done so that the camera didn't shake when it got moved which looked really good because it looked very clean with the camera movement but also allowed us to get a variety of different shots with that camera without having to keep cutting between different shot types, which was also good because it helps to save time.