Main conventions of a hip-hop music video

Cinematograohy:
For most videos in this genre there aren't a great variety of shots used throughout. All of the videos used close ups, mid shots and long shots but also high and low angle shots were quite commonly used as well. There were some other shots used like a pan shot in some of the videos which was also quite effective and did help to add variety to the video. The positioning of the camera was also interesting because it was often in quite interesting positions which did impact in making the video more interesting.

Mise-en-scene:
For the majority of the videos the mise-en-scene was all really simple and wasn't too different. Usually the locations were places such as big fields, the streets, or buildings. This is quite good because when we do our video they are quite simple locations to get to and film at. Although they were quite simple locations they were still effective which was important because it shows that we can use these locations to good effect when we are filming. The clothing in all of the videos is all very casual which is also good for when we are filming because it will allow us to easily wear what is needed to follow the conventions of this genre.

Editing:
Most of the editing is all very simple it is dominated by cut shots for most of the shots except for on a few occasions in a couple of the videos where there was the fade effect between shots to give off the effect they were overlapping each other. Also there aren't any effects on any of the shots apart from in one video where there is the slow motion effect used at oon point which was quite effective because of the amount of people that were on screen for that shot.

Sound:
The sound in all of the videos is just the song being played clearly throughout so that it is clear to the viewer. There dominantly wasn't any other sound used except for in one video when there was dialogue at the beginning which was trying to play a role in creating a story to the video to make the viewer to want to keep watching it; otherwise the only real use of sound was through the song being played.