Roles

In our group I am in charge of editing. This means I need to be able to edit the video after we have filmed it successfully so it looks as realistic and effective as possible. This would mean that I would need to ensure that lip syncing is good when we are doing the filming so that it is easier to edit on the mac afterwards but also so that it is in time with the music well enough so that the audience do not see that it may not be in time and make them lose interest in the video because it hasn't been edited properly. Also this would be shot timing which would mean that when we edit it they are all of a good enough length to get enough in the shot to make it interesting but also so that what we are filming is clear enough for the audience to see and understand what is happening in the shot.

Dan is in charge of cinematography. This would mean that when we are filming it is important that he is setting up the camera in the right places to get the shot types we may want or a variety of different interesting  shots to make the video look more effective than it may be. Having a good range of shots is important because it helps to avoid viewer fatigue and makes it more interesting for an audience member to watch the video. He is also in charge of the positioning of the camera which is important as that would effect what is in the frame of the shot. So this could be done through the use of the rule of thirds because it is making it obvious to the viewer what is the main focus of the shot so the viewer understands what they should be looking at. Also it is important because if we need a certain amount of people in the shot but it is not positioned well enough someone may not completely be on the screen so it looks weird if they are trying to lip sync.

Luke and Jordan are sharing the role of mise-en-scene but they are both looking at different aspects of it. Luke is in charge of what will be the locations of where we film when we have decided on the song depending on what we choose. This is important because the location can help to set the mood of the video which is important because the viewer may feel they can relate to the video more or have a better understanding of it as the location suits the song and makes it clearer to the viewer what the meaning of the song may be. Jordan is more in charge of costuming and props which is also important because the costuming is important as if we did not wear clothing suited to that genre then it may be confusing to the audience member as they do not see what we are wearing makes sense to the type of music we are putting across. Also wearing clothing that is best suited to that genre is useful because it may help the audience feel they can relate to the video because they know other people in that genre who wear that type of clothing but they might also have similar stuff as well. Props are also important because they can help to sometimes get the message of a video across, showing what the lyrics are meaning and what the video is trying to show from the artists view. Also they may give the video meaning as it's not always clear what some videos may be showing, but props make some of the lyrics clearer and perhaps the whole video easier to understand.