Music video analysis 1

The cinematography of the video is quite good because there are quite a few different shots used in a couple of different locations. For example the shots that are at the beginning where he is by the white background are all quite similar or simple they are all just close ups, mid shots or long shots. Having these shots is still quite good because it shows clearly who is doing what in the video at the beginning and makes it clear who the main focus of the video is on. Also when at different locations there are other shots used used such as a pan shot of places which is effective because it shows clearly the location making it obvious that they have moved helping trying to reduce viewer fatigue. Also the variety of shots makes the video more interesting because we are seeing a lot from several different angel such as high angle shots as well which is effective.

The mise-en-scene is also quite good because there are a couple of different locations used. These were the first shot of just the all white background and there was another location of them in a field filming as well. Using different locations is important because it helps prevent viewer fatigue and also allows more of a different amount of camera shots to be used. Also the locations used were both quite different so it allowed them to do different things in each location. the clothes chosen are quite what would be expected with it just being mainly casual clothing which is associated with the genre.

The editing of the video is quite normal because it has a lot of cut shots in it to change between shots. Also there aren't any sort of special effects on any of the shots or transitions used such as fading. There is a slow motion effect used on some of the shots on the field which is quite effective because it is packed out and has a lot of people so you can see a lot happening and because it is in slow motion you know what is happening better.

The sound is all clear and it has just the music being played just throughout the video with lip syncing being done as well for most of the video. There isn't any additional sound added in like a bit of speech or a cut between the song to have the people in the video talking or having a side thing going on. Because all the sound in the video is just the music being played there isn't any need to have something away from the main focus of the music/song being played.